AI‑driven search boosts sales in a hurry for UK retailer Wickes

  • “Artificial intelligence is demonstrating its worth quickly for Wickes Building Supplies Ltd., a U.K. home improvement retailer.
  • Less than three months after deploying an AI-driven site search tool from Bloomreach, Wickes.co.uk‘s conversion rate from site search is up 15%, failed searches that return no product results are down 30% and there are 5% fewer exits after a visitor searches the ecommerce site,”

https://www.google.com/amp/s/www.digitalcommerce360.com/2020/01/30/ai%25E2%2580%2591driven-search-boosts-sales-in-a-hurry-for-uk-retailer-wickes/amp/


Neil Kirkpatrick,

Digital Development Manager,

Wickes Building Supplies Ltd.

http://linkedin.com/in/neil-kirkpatrick-6743911

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