Why UX should guide AI

Brandon McGee

5 years ago

“AI’s effectiveness at specialized jobs comes at the price of severe context blindness and a general inability to develop meaningful feedback loops
Today’s purveyors of ultra-specific AI applications make one fundamental error: They adjust user experience parameters to an algorithm’s functionality and not vice versa.
So how can AI-powered services adapt and put UX at the top? Frankly, it is not that difficult. First and foremost, let AI be AI and let humans be humans. Automatize the tedious and boring parts of the experiences you offer, but always leave users in control.”