- “‘Digital transformation is less of a digital problem than it is a transformation problem,” said Westerman in a recent webinar for MIT Sloan Management Review. “It’s a leadership problem for envisioning and driving change.’
- With consumers and organizations finally ready to embrace digital change at scale, how should companies leverage that shift to facilitate future transformation? Westerman identified four areas where companies should focus their next-generation digital initiatives:
- Customer experience
- Employee experience
- Operations
- Business model transformation”
https://mitsloan.mit.edu/ideas-made-to-matter/digital-transformation-after-pandemic