McDonald’s doubles down on AI: Fast food giant acquires voice-tech startup to improve its interactive menus


- “McDonald’s announced today that it is acquiring voice tech startup Apprente
- McDonald’s this year launched AI-powered menus at hundreds of U.S. locations
- The menus can suggest items based on time of day, weather and more factors
- Firm said it’s ‘improving and modernizing’ the ways that it connects to customers”
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