Site icon ai eCommerce

AI Tools Drive 30bn Digital Interactions at Bank of America

“AI-driven tools and personalized digital services helped drive record levels of customer engagement at Bank of America last year, with clients interacting with their finances around 30 billion times through the bank’s digital platforms…More than 20 million customers used the assistant last year, generating nearly 700 million interactions. Since launching in 2018, total interactions with Erica have surpassed 3.2 billion.”

Read more >>

Exit mobile version