“‘As part of our efforts to enhance the branch experience, we are also increasing our investment … improving technology including a new digital account opening experience, which has been positive for both our bankers and customers. We continue to have strong growth in mobile users, with active mobile customers up 6% from a year ago,’ Wells Fargo told investors on Friday’s call.
‘A year after launching Fargo, our AI (artificial intelligence)-powered virtual assistants, we have had nearly 15,000,000 users and over 117,000,000 interactions. We expect this momentum to continue as we make further enhancements to offer our customers additional self-service features and value-added insights,’ company leaders added.”
https://www.pymnts.com/earnings/2024/wells-fargo-turns-to-digital-ai-as-inflation-batters-deposits/