Chatbot AI: What, Why, How…Don’t get left behind

Chatbots are one segment of AI (artificial intelligence) that I haven’t written much about thus far, but it’s an exciting and interesting area. For starters, we should begin by answering the question, “What is a chatbot?” To assist, I’ll share this article on newatlas.com by Emily Ferron titled, “Mobile 101: Whatare bots, chatbots and virtual assistants?” It does a nice job of laying the foundation and describing bots and chatbots.

Also, to better understand where chatbots fit within AI, I’d recommend this article/graphics on the site thinkgrowth.org by Mimi An titled, “Artificial Intelligence and You: Demystifying the Technology Landscape.” They’ve plotted the elements of AI based upon the intersection of Sophistication and potential for Mass Adoption. This article has tremendous content…be sure to check it out.
Now, let’s tackle the question of the best use-case for a chatbot. There are many potential applications, but my favorite is…customer service. Why…you ask? The current state of AI and chatbots is eerily similar to beginning days of the mobile.
If you re-wind the clock 9 years, I was a VP and product manager for Huntington Bank based in Columbus Ohio. We were at the fore-front of developing the earliest mobile banking solutions nationwide. In fact, here’s the announcement in a blog post title, “Huntington Mobile Banking” that I shared on June 30, 2008 on my Mobile Banking blog. So, how do you think we built our very first business case for mobile banking? That’s right…customer service. Our goal was to reduce the number of expensive calls being fielded by live agents for basic information such as, “Has my direct deposit posted?” And most importantly…it worked. We were able to drive a 30% reduction in calls for the use-case segments that we built into the solution, and achieved our 12-month user goals in a fraction of the time.
To help re-inforce this point, I like the article posted on venturebeat.com titled “What to do about the chatbot dilemma.” In this article Tobias Goebel does a terrific job of building the case for using chatbots to aid with customer service and credits the Facebook CEO by saying, “You could argue it started in April 2016, when Mark Zuckerberg introduced Businesses on Messenger at F8 by saying: ‘I don’t know anyone who likes calling businesses.’”
So, to recap, we now understand what a chatbot is, a beginning use-case, a supporting quote from an industry leading CEO, and some broad strokes of how to construct a business case. The only thing left to do is actually build your chatbot…and I have some potential tools to help you with that as well.

This is an article by John Rampton on entrepreneur.com that is titled “Top 10 Best Chatbot Tools toBuild Chatbots for your Business.” I’ve used a few of these tools but many of the others I have not yet vetted. As with anything, each tool has pros/cons and you’ll need to evaluate each within the framework of your business and what you’re looking to accomplish.

Finally, be sure to check out Botlist if you’d like interact with some bots currently in the market to get your creativity flowing.

Infographic: AI is not Killing Jobs

I wanted to share this infographic from Narrative Science with the title, “Artificial Intelligence (AI) is not Killing Jobs.” Here are a few of my favorite key data points

  • “On average organizations feel they are getting only 53% of the potential insights from their available data.” 
  • “Executives acknowledge data analytics technologies are more effective at producing problem-solving information when paired with AI”
For the full report please visit: http://www.narrativescience.com/state-of-ai

AI Vendor Research: Digital Genius

Vendor: Digital Genius

Headquarters: London and San Francisco
Key Product:
“Human+AI Customer Service”
  • “DigitalGenius trains by ingesting conversation data from historical and real-time conversation logs.”
  • “For each incoming message, our deep neural networks predict the case type and fields, the appropriate answer along with a specific confidence rating.”
Articles about Digital Genius:
Articles written by Digital Genius
Clients: KLM Royal Dutch Airlines, Unilever, Panasonic, BMW, HSBC
Founders:
Mikhail Naumov, Co-Founder & President, LinkedIn Profile
Dmitry Aksenov, Founder & CEO, LinkedIn Profile
Differentiator:
  • Focus on Customer Service
  • Integrations with Salesforce, Zendesk and Sparkcentral


Infographic: State of Artificial Intelligence

Here’s another artificial intelligence (ai) infographic that I found on the Appcessories site. Click the infographic below to view the full size version. It is based on data and analysis from Venture Scanner, an analyst and technology powered startup research firm. 

Information includes: Artificial Intelligence Market Overview, Company Count by Artificial Intelligence Category…plus a breakdown by funding, investing, longevity and headcount.


AI Vendor Research: Algorithms & "Albert"


Vendor: Adgorithms

Website:

Headquarters: New York, London, Tel Aviv
Key Product:
The company built “Albert” – the first-ever artificial intelligence (AI) marketing platform to serve as a highly intelligent and sophisticated member of a brand’s marketing team. Albert is able to perform many of the manual, time-consuming tasks that exist throughout a marketing campaign – from digital media buying to execution to optimization, and analysis.
Articles about Adgorithms:
Clients: Harley Davidson, Evisu, Made.com, Cosabella
Founders: Or Shani, Founder & CEO, LinkedIn Profiile

Differentiator: Case study data…see below.

45 Artifical Intelligence Startups Targeting Retail In One Infographic (CB Insights)

I discovered this infographic and wanted to share. It was published by CB Insights. Here’s a snippet…you can read the full article 45 Artifical Intelligence Startups Targeting Retail

While there are numerous other AI startups focused broadly on personalized marketing and ad targeting, we limited this market map to startups whose core focus is retail and e-commerce. The startups in this graphic have raised roughly $650M in total disclosed equity financing. Scroll down to view the graphic, category explanations, and a full company list with select investors.”


AI Vendor Research: NeoWize


Vendor: NeoWize

Headquarters: Israel
Key Products:
NeoWize Personalizationautomatically adapt your store to match every visitor’s interests
NeoWize Business Intelligencehelps you access this data and transform it into meaning and actionable insights.
NeoWize Insights & Analyticsgives you both the data you need, and the actionable insights that help you improve your site.
Articles about NeoWize:
Clients: Medi-link, Brillianteers, Mozaik
Founders:
Omer Nevo: Co-Founder & CEO – LinkedIn Profile
Yoav Cafri: Co-Founder & CMO – LinkedIn Profile
Ronen Ness: Co-Founder & CTO – LinkedIn Profile
Differentiator:
5-minute installation
Free trial

Gartner: 5 Technology Shifts including Mobile & AI


This is a really interesting paper from Gartner on 5 technology shifts that they anticipate by 2020. Here are a couple of my favorite points.
Mobile
– 20% of brands will abandon their mobile apps by 2019
Artificial Intelligence (AI)
– Virtual agents will participate in a majority of commercial interactions by 2020


This link will take you to the full PDF Predicts 2017: Marketers, Expect the Unexpected