conversion rate optimization – Page 12

5 Bleeding-Edge Brands That Are Infusing Retail With Artificial Intelligence Starbucks, Lowe’s and others roll out robots

Posted on January 4, 2017September 3, 2018

5 Bleeding-Edge Brands…With AI is a terrific article by Lauren Johnson in AdWeek. This is my favorite quote, “This allowed us to condense six months to a year’s worth of testing into 30 days.”“Shoppers who use the AI tool convert more often than those who do not. And the average order value is ‘a mid…

Game-changing impact of AI plus Growth Marketing

Posted on November 13, 2016September 3, 2018

During my time at Facebook I learned about the power of Growth Marketing. In fact, I was astonished by the amount of impact that can be generated by a single Growth Marketing professional. That said, they have been traditionally limited by the manual speed at which they can implement and analyze their tests. Artificial intelligence…