Iain Banks, regional vice-president, international markets, TTEC http://linkedin.com/in/iain-banks-7838438 Banking on CX leadership? “McKinsey research found that the human touch is still important to bank customers in most markets revealing that only 13% of customers prefer doing everything remotely. According to a J.D. Power survey, digital-only banking customers were dissatisfied with three areas: communication and advice; products and fees;…
