“For the personalized angle, we’re amplifying our investment in Einstein and AI, and we have three great announcements that we’re going to showcase in the marketing keynote: Einstein Messaging Insights, Einstein Copy Insights, Einstein Content Selection” https://www.google.com/amp/s/www.techrepublic.com/google-amp/article/dreamforce-2019-how-salesforce-is-using-ai-to-improve-conversion-rates-and-boost-sales/ Chris Jacob Product Marketing Leader Salesforce http://linkedin.com/in/cgjacob
Tag: SalesForce
Tableau update uses AI to increase speed to insight
“’What Explain Data does is it moves users from understanding what happened to why it might have happened by automatically uncovering and explaining what’s going on in your data. So what we’ve done is we’ve embedded a sophisticated statistical engine in Tableau, that when launched automatically analyzes all the data on behalf of the user,…
IBM Watson’s Newly Sold Marketing Tech Division Rebrands as Acoustic
“While Simpson said Centerbridge plans to invest heavily into Acoustic, it has a long way to go to catch up to the competition as Salesforce’s Sales Cloud already has 37.9% of the market share.” https://www.google.com/amp/s/www.adweek.com/brand-marketing/ibm-watsons-newly-sold-marketing-tech-division-rebrands-as-acoustic/amp/
Big Data Is Dead. Long Live Big Data AI.
“Sisense is a business intelligence startup providing “a complete solution for preparing, analyzing and visualizing big data.” It has raised $174 million over 5 rounds and in May 2019, it acquired Periscope Data. Trifacta has raised $124.3 million over 6 rounds and is focused on data preparation. It announced today a partnership with IBM to…
IBM’s Bluewolf Announces Availability of Its AI for Connected Commerce
“’The combined intelligence of IBM and Salesforce can help transform the retail experience by harnessing insights across the entire enterprise, customer journey, and supply chain to deliver on customer expectations with scale, speed, and return,’ said Sandeep Singh, VP and Retail Industry Leader at IBM. ‘Through the strategic vision and partnership of both companies, we…