How Merchants Are Driving Conversions With Five Features – PYMNTS.com

“Just over eight in ten merchants — or 81.5 percent — had implemented site help live in the second quarter.
Just over seven in 10 merchants — or 72.5 percent — had implemented free shipping in the second quarter.
Approximately one-fourth of merchants — or 27.8 percent — had implemented rewards in the second quarter.
About half — or 48.2 percent — of merchants had implemented a guarantee or refund in the second quarter
About two-thirds — or 67.5 percent — of merchants had implemented product ratings, reviews or recommendations in the second quarter.”