- “Adidas is partnering with artificial intelligence (AI) platform provider Findmine to offer complete product recommendations on the retailer’s site.
- Before the solution, Adidas merchants would have to manually put together outfits for its online “Complete the Look” feature — a process that took 27 steps and 20 minutes to finish, and resulted in fewer than 10 percent of products appearing in the feature.
- Since the tech was officially rolled out, Adidas has seen a 95 percent decrease in the time merchandisers spend on Complete the Look, while the number of items featured in the outfits has increased by 960 percent.
- “Our website is the most important store we have in the world,” Kasper Rorsted, chief executive of Adidas, said at the time.”
https://www.google.com/amp/s/www.pymnts.com/news/retail/2019/adidas-findmine-ai-ecommerce/%3famp