There are many uses for AI including eCommerce, financial services, medical and military applications but this is one I’m truly excited about…leveraging AI to dominate your family and friends in your March Madness bracket.

For those that are new to my blog, I’ve been in Austin since 2010, but I call Indiana home…where basketball is a religion (queue the movie Hoosiers).

So, I did some research and discovered that Adobe Analytics is attempting to help basketball fans by leveraging their AI and Machine Learning to #HackTheBracket.

Pick your match-up. Predict the winner.

What impact does season-long performance have at the big tournament? We use Adobe Analytics to project head-to-head outcomes and give you a bracket-busting edge.* Select a team from each dropdown list to see the probable result.

Download the full Adobe tournament prediction powered by machine learning, artificial intelligence, and other marketing buzzwords (no promises you’ll beat your family and friends if you copy this).

With that in mind, I’m leveraging these picks as an “AI Experiment” but I do so with great trepidation, because the model is predicting all 4 – #1 seeds to make the Final Four.

Update: I just discovered via a new source (NCAA.org) that all of the #1 seeds making the Final Four has only occurred once in history. Check out this link of details.

In the last decade this has happened twice (2016 and 2009). If you’re a basketball fan and a data junkie check out the stats on this CBS site.


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