Bank of America bets digital transformation can offset rising expenses elsewhere – ZDNet

Jackpot…this article on Bank of America is a goldmine of data for mobile, voice and digital. Use these numbers in your next business case pitch for capital funding.

  • “The bank said that it ended its first quarter with 27.1 million active mobile banking users, up 9 percent from a year ago, and digital sales were 27 percent of all consumer banking revenue.
  • The bank said that it ended its first quarter with 27.1 million active mobile banking users, up 9 percent from a year ago, and digital sales were 27 percent of all consumer banking revenue.
  • In addition, Bank of America said it had 5.4 million Zelle users, up 2.7 times from launch in June 2017.
  • Bank of America also recently launched Erica, an artificial intelligence platform that has 6.3 million users. 
  • 77% of our deposit transactions are now down through digital means.
  • Merrill Lynch, which has 60 percent of clients using an online or mobile platform across the company.”

https://www.google.com/amp/s/www.zdnet.com/google-amp/article/bank-of-america-bets-digital-transformation-can-offset-rising-expenses-elsewhere/

Leave a Reply