Intellimize raises $8 million to optimize websites with AI
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“’Last year, marketers spent $100 billion in paid media to drive traffic to websites, yet 98% of those visitors left without becoming customers,’ Yalif said.
Yalif, who was previously head of global product and vertical marketing at Twitter and who held leadership roles at Microsoft, Boston Consulting Group, Yahoo,
Intellimize’s product taps AI to generate bespoke webpages for each unique visitor in real time,
Yalif claims that in 2017 and 2018, Intellimize helped the average customer test 177 different ideas and 78 million combinations of webpages.
According to one paying customer — Looker — optimizations made by Intellimize’s platform drove five times return on investment by nudging prospective customers to content, demo requests, and other web forms.”
