Delivering Business Value Through AI To Impact Top Line, Bottom Line And Unlock ROI

  • “According to Gartner, there are two distinct ways in which business leaders can monetize data.
  • Direct Monetization. The way to realize value from this avenue involves directly adding AI as a feature to existing offerings.
  • Indirect Monetization involves embedding AI into traditional business processes with a focus on driving increased revenue. A popular example of this is corporations who come out with branded, paid-for reports based on the data they own.
  • AI also has huge potential to drive businesses to explore and exploit eCommerce platforms as a credible channel for sales and to help drive the digital agenda forward.”

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