7 million Erica users, and counting

“Bank of America’s Erica is growing on consumers.

Since the bank introduced what it calls ‘proactive insights’ to the artificial intelligence-driven virtual assistant late last year, it has added thousands of users willing to take advantage of its automated advice on day-to-day finances.l

https://www.americanbanker.com/news/bofas-roi-on-ai-7-million-erica-users-and-counting


https://promo.bankofamerica.com/erica/

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