How to win over banking customers to trust AI

  • “In addition, when asked who you would prefer to decide whether or not to provide you a loan –a human or AI – 81% answered a human employee at a bank, compared to 19% saying AI.
  • It starts with getting personalisation right. There is a fine line between utilising a customer’s preferences and needs to deliver real-time, relevant information and making the person feel as though they’re being followed online.”

https://www.google.com/amp/s/www.financialdirector.co.uk/2019/07/12/how-to-win-over-banking-customers-to-trust-ai/amp/


http://linkedin.com/in/arnold-koudijs-b623401


PegaSystems – https://www.pega.com/industries/financial-services

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