Ad copy written with AI outperformed human-written copy

“Which ad copy for a banking service is more effective?

A) Access cash from the equity in your home.

or

B) It’s true—You can unlock cash from the equity in your home.”

Check out the full post for the answer…

https://www.google.com/amp/s/boingboing.net/2019/08/01/ad-copy-written-with-ai-outper.html/amp

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