US Bank deploys smart assistant to boost digital banking

  • “U.S. Bank has launched a service called the U.S. Bank Smart Assistant, marking the latest financial institution to incorporate AI-based voice commands into its mobile banking app.
  • “Our Smart Assistant has been under development for 18 months — with the goal of continuing pushing our customer experience forward so our customers can bank where and how they want.”
  • “For those staying home due to the pandemic, the Smart Assistant will be able to help take care of common tasks without going to the bank.”
  • Digital has become increasingly important at U.S. Bank, accounting for 75% of service transactions and 46% of loan sales.”

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