Powering ecommerce sales for festive season and beyond

* “As online shopping continues to grow at breakneck speed, ecommerce players are riding the wave and increasing their spend on AR, VR and AI to entice and engage customers in anticipation of the festive season.

* In its latest Adobe Digital Economy Index report for May 2020, Adobe Analytics found that ecommerce sales during May 2020 alone eclipsed the entire 2019 holiday season.

* In the post-COVID world, brands will have to make significant changes to establish true connections with their loyal customers. One way could be using user-generated images or videos on their digital properties. This can be a valuable tool to replicate in-store social shopping visits.”

Read more at: https://yourstory.com/2020/09/ecommerce-sales-strategies-festive-season

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