– 93% of retailers making website top priority during Pandemic.
– 86% reported increase their ecommerce website budget during Pandemic
– 81% report personalization as key focus right now compared to 55% pre Pandemic.
– 71% of retailers report brand authenticity is a key driver in online success.
Retailers Increasing Focus on Humanizing the Digital Customer Experience: Benchmark Report Shows Steady to Growing Investment in Digital Transformation