- “‘You can have all the data in the world but if you’re not using it to your advantage or using it in the right way, it’s a waste of time, effort & money. The most successful companies are the ones who know how to utilize their data most efficiently.’
- With regards to the biggest shift in e-commerce in 2021, there is currently a lot of focus on “headless” approaches to e-commerce sites right now including the concept of using specialized software for powering the customer-facing experience.
- ‘Some technologies and approaches to ‘headless e-commerce’ can completely remove the load time from the site,’ says Raushenbush.
- ‘There’s a lot of amazing things that ecommerce platforms are developing to make the success of small brands possible.’”