Google is doubling down on a powerful new AI tool for Search

  • “Google wants your search queries to look less like a Jeopardy! answer and more like a chat with your friend—filled with the kind of slang and shorthand only a human would understand.
  • To get there, the tech giant is enlisting a powerful AI tool you all might remember: a large language model, specifically one called MUM (multitask unified model).
  • This year, they wanted to do the same thing for queries about the Covid vaccine—so they used MUM to “generate over 800 names for 17 different vaccines in 50 different languages” within seconds, Pandu Nayak, Google’s VP of search, told Popular Science.”

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