6 Digital Banking Transformation Trends for 2022

“Data and AI Will Differentiate Winners from Laggards

As mentioned in previous articles, data and analytics is the fuel that powers all other components of digital banking transformation. In 2022, it is expected that the combination of data and AI will be the most important differentiator between winners and losers in the marketplace. Customers expect their financial institution to know them, understand them and reward them – in real-time – based on their daily lives and changes in their financial profile. Using internal resources, and partnering with third-party solution providers, financial institutions will be able to replicate the intelligent experiences they became accustomed to during the pandemic with Netlix, Instacart, Google, Amazon and others.”

https://thefinancialbrand.com/125755/top-digital-banking-transformation-priorities-trends-predictions-2022/

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