“Personalize without branches. While banks keep scaling down their in-person branch locations, AI may help keep things personalized. ‘Ironically, artificial intelligence can help redefine and restore personalized experiences that build trust for consumers and small business owners,’ says Charlene Coleman, senior managing partner and head of the modern finance sector of Launch Consulting Group. ‘An example is AI-powered personalized conversational interfaces and biometric profiles that have shown promise in helping vulnerable consumers avoid debt traps fueled by late fees and inflexible payment schedules.’”
