
- “After the Cupertino tech giant launched its new high yield savings account last month, the company saw $990 million in deposits in less than a week, per Forbes’ sources. In that time, 240,000 accounts signed up for the service.
- How much of this is linked to the wide proliferation of iPhones, or to the savings account’s 4.15% annual interest rate (when the national average rate is just .24% according to Bankrate), or to Apple fans’ willingness to buy anything from the Cupertino tech company short of a Tim Cook body pillow? It’s probably all of the above.”
https://gizmodo.com/apple-savings-account-billion-deposit-card-numbers-yiel-1850391385