Investing in Digital Humans: Why Businesses Are Banking On AI to Enhance Customer Experience

“In today’s digital age, businesses are constantly seeking new ways to connect with their customers and enhance the overall client experience. One emerging trend is the use of digital humans, AI-powered virtual companions that simulate human conversation, emotions, and expressions. Companies like UneeQ are at the forefront of this technology, creating digital humans that can engage with users on a wide range of topics, from personalized online shopping experiences advice to financial guidance.
According to a recent Gartner report, by 2026, 50% of B2B customers will interact with a digital human in the buyers’ journey. This demonstrates the growing interest in AI-powered companions as a means to improve customer satisfaction and streamline business processes.”