“In a 2025 consumer study by MX, 55% of U.S. consumers said they would give their financial provider access to more of their data if it resulted in a better experience, up from 46% in May 2024. Forty-one percent of respondents said they have used digital tools to bring different financial accounts into one view — and as many as 70% may have connected a financial account or shared financial data within a mobile app, the study said.”
