Industry West lifts average order values by 15% with AI-powered ecommerce personalization from Nosto

  • “Home decor and furnishings retailer achieves 8% revenue boost through website content customization for different visitors in real-time
  • Industry West is using Nosto’s ecommerce personalization platform to display personalized product recommendations and to automatically customize onsite content to match the needs of individual visitors”

Bots Will Cost Ecommerce Sites $10 Billion in 2019

  • “Ecommerce sites around the globe will lose roughly $10 billion to cyberattacks this year, including bot and scraping fraud,
  • Out of the $585 billion that online retailers in the U.S. will rake in this year, $1.76 billion will be lost to similar forms of fraud,
  • According to a 2018 study from cybersecurity company Link11, ecommerce sites get hit with up to 70% more of these attacks on Black Friday relative to the rest of the month. On Cyber Monday, that figure spikes to more than 100%.”

Brick & Mortar Melts Down as Ecommerce Jumps by Most Ever

  • “Ecommerce sales in the third quarter 2019 spiked 17.3% from a year ago to $145.7 billion,
  • Ecommerce sales will exceed $600 billion in 2019, double the amount five years ago.
  • Walmart…Despite many costly flops, its ecommerce sales have been soaring, including by 41% year-over-year in Q3.
  • Total retail sales, which includes ecommerce, in Q3 rose 4.0% year-over-year to $1.38
  • Sales at brick-and-mortar department stores in Q3 fell 5.7% year-over-year to a new multi-decade low of $33.8 billion…They’ve collapsed by 41% from the peak in Q4 2000 and by 20% from the beginning of the data series in 1992.”

Optimising the M-commerce Value Chain Through Artificial Intelligence

  • “India was home to nearly 400 million smartphone users in June 2018—a figure that is expected to surpass the 500-million mark by 2022
  • according to a recent eMarketer study, mobile devices will account for more than three-quarters (76.5%) of the time that an average Indian consumer spends online.
  • We are no longer moving towards a digital-first future; we are already living in it.”

Neha Kulwal

CEO, Admitad India