Amazon to utilise AI to bust counterfeit sales

“Amazon has announced it will utilise artificial intelligence in order to subdue counterfeit products on its ecommerce platform.

The online retailer has a history of struggling to remove the number of counterfeit goods on its marketplace, and has revealed its new program Project Zero will use a set of technological tools with brands to allow traders to remove fake listings.”

https://www.retailgazette.co.uk/blog/2019/03/amazon-utilise-ai-bust-counterfeit-sales/

Amazon’s Healthcare Plans Include Insurance, AI Utility

“Artificial intelligence promises to play a significant role in upcoming Amazon healthcare efforts. That’s according to a new — and rare — interview with a leading Amazon executive. Taha Kass-Hout, a former official with the U.S. Food and Drug Administration who now runs AI operations for the eCommerce firm, talked with medicine and science news outlet Stat about “the increasing power and utility of AI in healthcare” — a topic that includes Amazon.”

https://www.google.com/amp/s/www.pymnts.com/amazon/2019/healthcare-venture-ai-insurance-berkshire-jpmorgan/amp/

Artificial Intelligence Is Transforming Digital Marketing And For Good Reason!

Image Source: Pixabay/Afra32

• “85% of the customer interactions will be managed without any human interaction. (Gartner)

• AI technology can help businesses increase the labor productivity by almost 40%. (Accenture)

• 83% of businesses who adopted AI technology before everyone else have driven either substantial (30%) or moderate (53%) economic benefits from AI projects. ( Deloitte)

• 47% of digitally mature organizations, or enterprises with advanced digital practices, claimed that they have implemented a defined AI strategy. (Adobe) 

• 77% of consumers are actually using AI platforms, whereas 33% think they use AI-powered technology. (Pega)

This post also illustrates all of the ways that AI is already impacting our daily lives through our interactions with: Netflix, Amazon, Levi, Disney, Spotify and Sephora.

It also outlines the AI applications from vendors such as: Klevu, Relay 24, Phrasee, Crisp and Pave AI.

To Wrap Up

With the revolution driven by big data and AI, the brands have unleashed a multitude of possibilities to know their customers better. Artificial Intelligence has blessed the businesses with predictive selling, informed buying, enhanced sales-cycle, and data-driven decision making.

Behind all the technological evolution in intelligent marketing, the main driving force is the objective of ensuring a great customer experience and this is going to be the silver bullet for businesses to thrive in the coming years as well.”

http://customerthink.com/artificial-intelligence-is-transforming-digital-marketing-and-for-good-reason/

Levi’s generates more than $220 million in direct ecommerce sales

  • “Levi’s generated 4% of its revenue through its online stores in 2018
  • Direct ecommerce revenue grew 18% year over year in 2018, down from 22% in 2017.
  • The brand operates 43 websites in total and drew 180 million visits in 2018.
  • A past example is the “Ask Indigo” bot that used AI to help shoppers find the right style and fit.”

https://www.google.com/amp/s/www.digitalcommerce360.com/2019/02/15/levis-generates-more-than-220-million-in-direct-ecommerce/amp/

The Best of AI: New Articles Published This Month (January 2019)

“Welcome to the January edition of our best and favorite articles in AI that were published this month. We are a Paris-based company that does Agile data development. This month, we spotted articles about reinforcement learning, natural language processing, artificial intelligence legislation and more. We advise you to have a Python environment ready if you want to follow some tutorials :).

1 — How AI thinks when painting?

2— Tensorflow 2.0 Learning by Doing

3— Predicting stock price movement with deep learning

4— Process sensitive healthcare data with Amazon Comprehend Medical

5 — Natural Language Processing State of the Art models

6 — Machine Learning fighting hackers

7 — Endlessly generate complex and diverse learning environments and their solutions

8 — AlphaStar: the ideal StarCraft II team-mate

9— Retrospect the year 2018 of Google AI Lab

10 — First MIT AI Policy Congress”

https://blog.sicara.com/01-2019-best-ai-new-articles-this-month-8e2113fbd17b

Bud Light, robots, AI dominate attention during Super Bowl

“‘It really is the year of technology for the Super Bowl,” Calkins said.

Amazon poked fun at fictional malfunctions of its Alexa voice powered artificial intelligence. The ad featured actor Harrison Ford trying to stop his dog, outfitted with an Alexa-powered dog collar, from repeatedly barking online orders for dog food.”

https://www.google.com/amp/s/mobile.reuters.com/article/amp/idUSKCN1PT07L

It’s the year of the sad robot at the Super Bowl

  • “Amazon’s commercial makes Alexa the butt of the joke by showcasing toothbrushes, dog collars, and other items that go hilariously awry when equipped with Amazon’s voice assistant.
  • Robots are designing Sprint’s Super Bowl pitch.
  • Mercedes-Benz is showing off the voice assistant in its luxury vehicles, to name a few.
  • Michelob Ultra’s fitness-crazed robot looks on longingly at a group of friends enjoying a beer at the bar
  • The smart speaker in the commercial from Pringles is devoid of all joy.
  • the robot child in TurboTax’s teaser for its Super Bowl spot is having some kind of existential crisis over a kale salad it’s incapable of eating
  • SimpliSafe, a home-security company, is the exception. Its Super Bowl teaser depicts a chorus of fear-mongering neighbors discussing a potential prowler, which, in the final seconds of the ad, appears to be a robot”

https://www.google.com/amp/s/qz.com/1540514/its-the-year-of-the-sad-robot-at-the-super-bowl/amp/

Alexa skills top 80,000 after a big Alexa-powered holiday season

  • “Amazon had also said last month that more than 100 million Alexa devices had been sold to date, including the Echo Dot and other Echo-branded devices, along with those from third-parties.
  • Google, of course, quickly responded with a note that its Assistant AI will be on a billion devices by the end of January.
  • A new number Amazon shared yesterday was that the number of voice applications built for Alexa had now topped 80,000 worldwide. That’s up from the 70,000 skills Amazon was touting back in December.
  • The company said in November it now has more than 10,000 employees working on Alexa, as a point of reference. But it’s challenged in building up a knowledge base of questions and answers — something Google has worked on since the launch of its Knowledge Graph in 2012.”

https://www.google.com/amp/s/techcrunch.com/2019/02/01/alexa-skills-top-80000-after-a-big-alexa-powered-holiday-season/amp/

AR Shopping Apps to Help You Avoid Buyer’s Remorse

“We’ve all become accustomed to online shopping, but it has its limits. Every full shopping cart comes with it the risk of a letdown when your order arrives. The color, the size, the look, any number of things could be off and require the most dreaded of tasks: returning through the mail.

Enter augmented reality. With the help of developer tools like Apple’s ARKit to Google’s ARCore, apps are becoming more immersive. It’s slightly surreal to see pieces of furniture popping in and out of your living room or different shades of lipstick showing up on your lips. Check out some of our favorite AR-enhanced apps below.”

https://in.pcmag.com/software/109016/ar-shopping-apps-to-help-you-avoid-buyers-remorse