I’d like to share this infographic produced by Linnworks titled “6 Lucrative Ways to Use Big Data in eCommerce.” They’ve done a really nice job and the content is well written. The only potential gap is the fact that they don’t mention the importance of AI (artificial intelligence) and the role that it plays in…
Tag: artificial intelligence
Sales gains of 6-10 percent, a rate two to three times faster than other retailers
“Ecommerce continues to grow at an incredible rate, especially with 51 percent of Americans now choosing to shop on their computer or phone from the comfort of their home. Retailers that have implemented personalization strategies see sales gains of 6-10 percent, a rate two to three times faster than other retailers, according to a report by…
‘AI and machine learning are fundamentally improving the core e-commerce experience’ – SEAN MULLANEY
“While at Google, Mullaney served as the head of big data and insights, leading the team that built next-generation sales systems that leverage large quantities of data, to enable sales consultants to effectively engage with advertisers. He also served as the head of sales operations for EMEA at Google Dublin, helping drive execution for a…
H&M invests in AI ecommerce site
“London-based menswear ecommerce startup Thread has set out to make styling much easier for male consumers and just received 3 million dollars from H&M to do so. The H&M Group’s investment arm, H&M CO:LAB has funded many innovative fashion startups that focus on technological or sustainable initiatives, such as Aday and Worn Again.” https://www.google.com/amp/s/fashionunited.uk/news/fashion/h-m-invests-in-ai-ecommerce-site/2018101739502/amp
eCommerce and Department Store Productivity
“As is clear from the chart above, online shopping is shattering ceilings. And the disruption runs deeper than productivity, says Stern’s Kleinberger. Big-box stores also aren’t aligned with how younger consumers shop, he says. In a March 2017 eMarketer survey, 78% of 18-29 year-olds said they prefer to shop online. Online shopping has only 9% of the overall…