“The average new-account attrition rate after six to 12 months is 28%, he says, and can be as high as 35%. Further, 65% of acquired deposit customers turn out to be single-service households, on average. “All these things can be attacked with a good strategic plan supported by analytics and artificial intelligence,” Henkel states.” https://thefinancialbrand.com/88016/bank-credit-union-marketers-deposits-ai/
Tag: Brandon McGee
AI becoming part of DNA at TD
“It began using Kasisto’s conversational AI platform to communicate with customers in 2017 and a year later bought AI technology startup Layer 6. It also started working with Flybits to use AI to personalize its mobile banking offering.” https://www.americanbanker.com/news/ai-becoming-part-of-td-banks-dna
How S’well uses Curalate to drive sales with AI + user-generated content
“85% of users indicating that UGC is more trustworthy than branded content ‘Revenue has increased,’ says Shah. ‘We’ve seen more engagement on the website as well. I look at the revenue as a key success metric and it’s very healthy for us.’ Curalate makes images ‘shoppable’ by enabling users to see exactly what product is…
The must-haves for success in digital transformation
“This omnichannel experience typically begins with mobile; however, studies show 40 percent of consumers abandon applications after initiating the process. This contributes to the $98 billion left on the table by companies that fail to provide simple experiences. New advanced machine learning technology called process intelligence (PI) empowers banks to analyze less structured processes, identify…
Executives Say $1 Billion for AI Research Isn’t Enough
“The U.S. government should do more to maintain the country’s status as a leader in AI, said Anthony Robbins, Nvidia’s vice president for the North American public sector. Washington needs to boost its AI training programs and figure out a way to compete for AI talent with startups and technology companies that pay more, he…