“Airtable was co-founded by Howie Liu, who sold his other start-up — enterprise software company Etacts — to Salesforce in 2011. As Airtable’s CEO, Liu’s mission is to make the complex world of software more user friendly. Up until companies like Airtable started creating low-code and no-code software, it wasn’t really accessible to most people. Now with no coding background required, workers can build apps and workflows.
The fast-growing code-for-everyone-else approach allows professionals who aren’t fluent in coding languages such as Java or Python, and don’t have their desk buried deep within the stack, to play a part in rethinking and remaking the consumer and client digital experience.”
- “Moreover, it is predicted that roughly 80% of businesses are investing in AI, with 47% of digitally advanced companies already defining AI strategies. Even more amazingly, AI tools should provide $2.9 trillion in corporate value in the foreseeable future.”
“No-code AI in finance: The financial sector is data-driven. Every decision, from deciding on the target market to creating the right products for the market to customer service comes down to data. In the financial sector, no-code AI tools can be introduced to fulfill a variety of purposes, for example, reducing the risk of bad credit for lenders, choosing where to open or close a bank branch, automating online onboarding forms and much more. All this goes toward making the business not only more effective but cost-effective, too.
No-code AI in marketing: While the marketing world is highly creative, it’s vital that creativity connects with the intended audience. No-code AI modules can be introduced in the marketing sector to target and align marketing campaigns to customer demand more closely. For example, this may involve closely tailoring a Facebook ad to ensure that it finds the potential customer who needs and wants to see it while avoiding inundating those who do not. No-code AI in marketing can better inform current and potential clients about solutions they want and need.”
- “LCNC platforms let people build enterprise-grade apps with minimal programming effort, offering a roadmap away from the traditionally slow, costly, and inefficient development process.
- A recent study by McKinsey, for example, found organizations that empower citizen developers score 33% higher on measures of innovation than those who do not. 33%!”
- “Low-code and no-code (LCNC) platforms can reduce this pressure by providing IT with the standardized set of tools, environments, and skills to fast-track application development.
- The No-Code Census 2020 report estimates that application development is 4.6x faster, 4.6x affordable, and 4.8x easier using these platforms.
- According to Gartner, 65% of application development will be low-code by 2024.
- The market for low-code development platforms is slated for increasing to $21.2 billion by 2022, up from $3.8 billion in 2017 per a Forrester study.”