“The value of voice banking is becoming well known enough for an ongoing flurry of related releases either by banks or in partnerships with tech developers. Wells Fargo recently launched a virtual assistant but is playing catch up to other American banks. For instance, U.S. Bank launched a voice assistant for its mobile app last…
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2022: A NEW PARADIGM FOR BANKING
“To overcome this challenge, data exploration and extraction will become vital and prove a turning point for banks in 2022. We’ll see banks undergo large-scale data exploration programs to scruntize and examine the data they retain so they can fully understand their data assets. This includes everything from transaction and payroll data through to foreign…
Catching Up Fast by Driving Value From AI
“Back in 2019, Porter and Thomas decided that the primary focus of the bank’s analytics and AI activity should be customers — hence the “customer insights, data, and analytics” label. Thomas, Lee, and their colleagues felt that improving processes and making better decisions within the bank was the best way to catch up to and…
For AI to Pay Off, Financial Institutions Must Avoid ‘Shiny Object Syndrome’
“Artificial intelligence is not just a fad, but implementing it wastes time and money if financial institutions don’t clearly identify what specific problem AI will help them solve. Define what’s wrong first, and then decide if applying this hot technology will really help. Organizations must be careful not to fall in love with a solution…
CMOs: 5 Key CX Trends To Harness In 2022
“Trend 1 –Avoid ‘Digital inconvenience’ ‘Customer experience is like an unfinished piece of art. You’re continuously working on creating perfect convenience, but the reality is it will never truly be finished. actively seek out dissatisfied buyers to try to better understand them, learn from any mistakes and invest in making their experience better.” Trend 2…