“80% of shoppers are more likely to purchase from a brand that provides personalized experiences. Another common misconception about personalization is that lengthy and intensive preparation is needed before implementation. The fact is, you don’t need a wealth of customer data to begin personalizing the shopping experience on your store, nor should you wait until…
Tag: AI eCommerce
Adobe accelerates AI ‘visual recommendations’
“Next week, Adobe is rolling out ‘visual similarity recommendations’ which offer AI-powered product suggestions based on what consumers are considering purchasing. And this on-the-fly use of visual interpretation and recommendation is just the start.” https://www.thedrum.com/news/2020/12/02/adobe-accelerates-ai-visual-recommendations
Cyber Monday Rings Up $10.8 Billion In Record Sales
“Amazon sellers had record-breaking $4.8 billion in worldwide sales Black Friday through Cyber Monday, a 60 percent increase over 2019 sales for the same period. Sales on Cyber Monday increased 15.1 percent year over year, based on analysis from 80 of the leading 100 eCommerce merchants in the U.S., according to Adobe. The figures fell…
8 Ways AI Can Boost Retail Sales During the COVID Holiday
“Consider the case of a little-known online bookseller, Amazon.com. As its sales ballooned by around 40% in the second and third quarters, thanks to the novel coronavirus, it hired about 250,000 new employees to handle the business surge, leaving it more than 1 million employees and on a pace to soon unseat Walmart as the…
Black Friday online shopping comes in $9B, $3.6B on smartphones
“Adobe, which is following online sales in real-time at 80 of the top 100 retailers in the U.S., covering some 100 million SKUs, said US consumers spent $9 billion online on Black Friday, up 21.6% on a year ago. Adobe had originally forecast sales of between $8.9 billion and $9.6 billion. Smartphones continued to account…