“Over the summer, Zippin installed its checkout-free technology in Fort Worth Magazine, a 1,400-square-foot store in Terminal C — only the third airport store in the world (the others are at JFK in New York and Tom Jobim International Airport in Rio de Janeiro). It allows customers to purchase over 900 products and leave the…
Tag: AI eCommerce
7 AI startups aim to give retailers a happy holiday season
“Santa Clara, California-based AiFi offers a frictionless and cashierless retail AI-powered solution deployed in diverse locations such as sports stadiums, music festivals, grocery store chains and college campuses. Steve Gu cofounded AiFi in 2016 with his wife, Ying Zheng, and raised a fresh $65 million in March. Both Gu and Zheng have Ph.D.s in computer…
Immersive technologies are shaping the future of e-commerce right now
“Consumers want to be able to create something unique that fits their needs; 47% would pay extra for a product if they could customize or personalize it using immersive technologies. 42% want to use immersive tech to assess product features and experience products before purchase Conversion rates can increase by 94% for products supported by…
AI-powered personalization: The key to unlocking ecommerce growth
“Forty percent of customers prefer targeted ads aligned to what they are looking for to make the buying process easier. This could be why behaviorally targeted ads are twice as effective as non-targeted ads. AI helps marketers run more targeted brand campaigns, which eventually helps them decrease their marketing spend and increase their revenue. A…
How E-Commerce Trendsetter Sephora Is Giving Its Digital Business a Tech Makeover
“The switch to commercetools gives Sephora the ability to utilize cutting-edge MACH architecture technology principles, which are designed to make it easier for companies to add or replace tech components in the future and respond rapidly to changing demand. MACH architecture stands for microservices-based, API-first, cloud-native, headless. Sreedhararaj spelled out for CO— how each of…