New Study: Twice as Many People Plan to Watch the Super Bowl Alone This Year

– “8 percent of people plan to attend a virtual party while twice as many people plan to watch alone this year compared to past years.

– 21 percent of people plan to wear loungewear/pajamas, the same percentage as fans who will still wear fan gear. 6 percent of people plan to wear underwear/nothing at all.

– People expect to spend less on the Super Bowl this year with those spending between $100 and $500 falling 7 percent from last year.

– While the Super Bowl won’t have the same fanfare, COVID-19 hasn’t tamped down excitement with people just as excited for this year’s game as previous years.

– The Super Bowl ranks as Americans’ third most popular holiday. The December holidays and Thanksgiving are the two most popular holidays for Americans.”

New Study: Twice as Many People Plan to Watch the Super Bowl Alone This Year

Why A Robust Ecommerce Strategy Is A Must Today

“By 2020, in fact, the India internet economy is projected to grow to $250 Bn, backed mostly by ecommerce which is set to clock a record growth rate of 51%. And, IBEF predicts that India is likely to overtake the US to become the second-largest ecommerce market (behind China) by 2034.”

Outsell Your Biggest Competitors With These eCommerce Trends [2021]

“In fact, one recent Shopify study that looked at this expedited growth found that during the height of the COVID-19 pandemic, 10 years’-worth of eCommerce growth happened in just 90 days. Yes, you read correctly: in just 90 days.”

How four of this year’s Transformers helped the world’s biggest banks survive —and thrive—in the pandemic

  • “The Citi Velocity platform allowed clients to continue trading amid volatile markets with minimal interruption throughout the network. In the peak weeks of the pandemic in the spring, usage of Citi Velocity hit double-digit growth, and client mobile hits increased 138% year-over-year, according to the bank.
  • In April, Starling launched the Connected Card, a secondary debit card designed for people who are self-isolating and need others to handle their shopping. It is controlled by the Starling app and has its own PIN and other security blocks.”