RBC focuses on digital products as mobile adoption spikes

Dave McKay, CEO Royal Bank of Canada

  • “active mobile users have increased 17% from 3.7 million to 4.3 million since the same time last year. 
  • active digital users have increased 8% from about 6.6 million to 7.1 million
  • Almost nine out of every 10 financial transactions are now self-serve for RBC
  • RBC launched the NOMI digital personal finance insights tool two years ago with the help of the artificial intelligence technology company Personetics.”


A vendor stepping up with ai for business banking

  • Personetics brings AI to small business banking
    • “As many as 90% of small business owners would like to conduct their banking activities digitally, but only 41% do it today.
    • Two-thirds of the respondents want online cashflow management, forecasting, and budgeting tools from their bank.
    • Only 14% are currently getting financial guidance from their bank.
    • ‘Small business banking is poised to become the next frontier for AI-driven customer experience,’ said Alenka Grealish, Senior Analyst at Celent Banking Practice.”

  • Company Information

    Personetics – https://personetics.com

    David Sosna, Co-founder and CEO



    Case studies

    RBC wins Model Bank Award for Personal Financial Experience