“With over 6 billion smartphone subscriptions worldwide, according to Statista — a number which is set to keep increasing A headless CMS separates the front-end presentation layer from the backend storage layer. That back-end layer manages content and digital experiences, while the front-end layer delivers content to various devices through APIs. Headless CMS platforms have…
Tag: Optimizely
Video: Chris McBride (TWEC) on 18% conversion improvement with Sentient Ascend
I discovered this case study and customer testimonial that was developed by Sentient Ascend and wanted to share. Notes: Chris McBride GM eCommerce Trans World Entertainment Online sales of music and videos Company has used Optimizely in the past but was interest in running many tests with a limited staff and tried Ascend Results Test…