“80% of Brazilian consumers buying goods or services online would accept recommendations from an AI-driven system to support their decision making, while 20% are happy to fully delegate the choice to the platform. When it comes to Brazilians who frequently shop online, the percentage of those who would delegate the choice to an AI robot…
Tag: Recommendations
Why AI in E-Commerce is the Powerplay That We All Need?
“Can we call AI a game-changer in the world of eCommerce? Well, AI is a trending concept that supports all modern technologies. With the fastest succession of technological breakthroughs, AI is rapidly revolutionizing the eCommerce industry as a whole. Creating Customer-Centric Visual Search Chat Bots Retargeting Potential Customers with AI Optimizing eCommerce through automated online…
How SMEs can emulate the success of Amazon through ecommerce personalisation
“So much so that it was recently reported that they (Amazon) have more than a 30% share of the UK’s ecommerce market. Here are just a few of the practices of Amazon which can be emulated by SMEs through investment in an ecommerce personalisation platform. Personal references – ‘Hello John’ Recently viewed – link to…
Anticlimax: Monetate, Pa. retail-software maker that drew $46M from hopeful investors, bought by Texas competitor
“Monetate, a Conshohocken-based company whose software personalizes online shopping for customers, announced Thursday that it is being acquired by Kibo, a Dallas-based rival. Kibo, which employs about 265 people, provides cloud-based software for online commerce. In February, it acquired Certona, a recommendation engine that also uses AI to streamline e-commerce sales. Kibo’s client base includes…
How Artificial Intelligence is Changing the Landscape of Digital Marketing
“Reportedly, brands who have recently adopted AI for marketing strategy, predict a 37 percent reduction in costs along with a 39 percent increase in revenue figures on an average by the end of 2020 alone. According to a 2019 study by Forrester and Albert, only 26% of marketers are making use of autonomous AI, while…
