“A bounce rate is the crucial Key Performance Indicator (KPI) that can be determined by various e-commerce analytics tools like Google Analytics. The graph below shows the benchmark bounce rates depending upon different website types including e-commerce and retail websites demonstrate the industry standard. Well, for e-commerce and retail websites, bounce rate between 20% and…
Tag: personalization
Sport Chek and Shoppers Share the Win with Relevant Product Recommendations
“With Reflektion we actually boosted our revenue per visitor 8-9%, by showing other jacket colors and higher ticket items. With our old solution, we saw products recommended that weren’t really related to the product page you were on at all, usually what would show up were just top sellers.” https://reflektion.com/wp-content/uploads/2018/04/RFK_CaseStudy_SportChek.pdf
AI Will Help You Deliver the Perfect Product Experience
PHOTO: SHUTTERSTOCK “According to Gartner, artificial intelligence is the technology that will have the most impact on commerce in the future. Their analysts say AI will predict and initiate at least five percent of digital commerce orders by 2022.“ https://www.cmswire.com/customer-experience/3-cant-miss-predictions-about-the-future-of-ecommerce/
Build A 5-Star Customer Experience With Artificial Intelligence
© PESHKOVA – ADOBE STOCK “So anyone interested in CX trends should pay close attention to the latest Customer Experience Index report from Forrester Research. The annual survey asks nearly 120,000 U.S. consumers to rank 287 brands across 19 industries, focusing on how their company-specific experiences impact brand loyalty. The alarming surprise was that the aggregate…
AI-powered banking experiences
“Banks are equally capable of using their extensive knowledge and data about customers to aggregate it in digital channels, but it needs to be made contextual. Banking has its own success stories, but these tend to come from the disruptors. Take the example of Revolut, which doesn’t believe in branches and invites allows new customers…