“People looking to scoop up Cyber Monday deals spent 1.4% less this year than last, according to the Adobe Digital Economy Index, with online sales in the US on Monday totaling $10.7 billion. Salesforce had a different result for Cyber Monday, saying sales rose 3% from 2020 to $12.3 billion this year. Salesforce said spending…
Tag: personalization
The 4 Things You Need to Do to Get (and Keep) Ecommerce Customers
“At the end of summer 2020, Americans had spent 14 billion hours — that’s 1.6 million years —and $73.2 billion on online shopping in 2020. Mobile shopping is no longer a secondary concern for ecommerce businesses: Smartphones now account for more than half of visits to retailer websites and are on track to make up…
The Future of Banking To Be Driven by Artificial Intelligence; New Report States
“The ‘Bank of the Future’ whitepaper, published by Mambu and Google Cloud, identifies ‘ubiquitous banking’ as the next frontier in the digital financial revolution, and reveals three building blocks that will enable the future of banking: 1) Customer-centric strategy – products and services built around the customer for the customer, embedding AI technology to hyper-personalise…
LOQR: How AI Can Empower the Banking Industry Transformation
“Personalised customer experience Leading banks and neobanks are building their business around AI platforms because they understand the gains and significant impact on their organisations: AI systems add intelligence to existing products and drive innovation further and faster than any other technology before. The more personalised the service through AI capabilities, the more significant is…
Salesforce launches marketing personalization and automation features
“Salesforce this week announced new Marketing Cloud features designed to help companies build deeper relationships with their customers. Thirty-eight percent of brands risk losing customers because of poor marketing personalization efforts, according to a study by Gartner. One of the new features, Einstein Engagement Scoring in Salesforce CDP, aims to boost engagement and conversion rates…