“The brand decided to use CognitiveScale’s augmented intelligence and AWS infrastructure to apply machine learning to digital commerce. 23% increase in sales per session 44% increase in customer and visitor engagement” https://info.cognitivescale.com/shopper-engagement-and-conversionhttps://info.cognitivescale.com/shopper-engagement-and-conversion
Tag: conversion rate optimization
Video: Chris McBride (TWEC) on 18% conversion improvement with Sentient Ascend
I discovered this case study and customer testimonial that was developed by Sentient Ascend and wanted to share. Notes: Chris McBride GM eCommerce Trans World Entertainment Online sales of music and videos Company has used Optimizely in the past but was interest in running many tests with a limited staff and tried Ascend Results Test…
How Merchants Are Driving Conversions With Five Features – PYMNTS.com
“Just over eight in ten merchants — or 81.5 percent — had implemented site help live in the second quarter. Just over seven in 10 merchants — or 72.5 percent — had implemented free shipping in the second quarter. Approximately one-fourth of merchants — or 27.8 percent — had implemented rewards in the second quarter….
AI as Stylist, Assistant, Life Coach: ai eCommerce
“Who do you turn to when you can’t decide what to wear? Your best friend, maybe. Instagram, probably. Fashion magazines, maybe. But soon, perhaps, it will be none of the above. Instead, you will try on an outfit, turn to a wall-mounted, five megapixel camera with front lighting and dual-antennae WiFi connectivity, and ask: “Alexa,…
How AI can unlock customer loyalty – RetailSector
“Despite overall consumer interest being higher than 2017 (with average page views soaring by more than a quarter year over year), shoppers are clearly holding out for a better bargain. Getting consumers to commit to a purchase, and securing their loyalty, is clearly harder than ever. That is, unless brands and retailers are able to…